NEW YORK, Jan. 16, 2012
/PRNewswire via COMTEX/ -- At the National Retail Federation's annual conference
today, Microsoft Corp. (Nasdaq: MSFT) announced the upcoming release of
Microsoft Dynamics AX 2012 for Retail, which will provide midsize and enterprise
retailers with an end-to-end solution that includes cross-channel capabilities,
social and mobile commerce, enriched point of sale (POS), and powerful
enhancements for merchandising. These capabilities are designed to help
retailers deliver uniquely consistent, convenient and personalized experiences
for shoppers.
Mattress Firm is the largest mattress retailer in the U.S. and an early adopter of Microsoft Dynamics AX 2012 for Retail. The company needed a solution to support aggressive growth plans while empowering store and company associates who are passionate about offering best-in-class customer shopping experiences.
"We chose Microsoft Dynamics AX 2012 for Retail because it provides us with a scalable platform to support our future growth and a differentiated customer and sales associate experience at the point of sale," said Patty Wade, chief information officer and vice president of Strategy and Technology, Mattress Firm. "Microsoft Dynamics AX 2012 for Retail gives us what other solutions could not -- ease of use and simplicity in operations, coupled with the ability to scale and reliably deliver on our brand promise." Microsoft Dynamics AX 2012 for Retail helps retailers do the following: Connect to customers. Multichannel capabilities enable customers to buy, pick up, return or replace items on their terms. Support for social and mobile commerce means retailers can offer promotions, discounts or coupons targeted to marketplaces or social networks -- creating critical new opportunities for customer engagement.
Empower employees. Orders can be
created and managed at the POS, offering the sales associate increasing amounts
of valuable face-to-face time with customers.
Employees can also make highly accurate, timely and consistent decisions because
they are armed with relevant details delivered through enhanced Role Centers,
dashboards that deliver a succinct set of information relevant to each
individual user.
Execute with insight. Integrated multichannel management allows complete insight
to help retailers be proactive in anticipating trends. In addition, powerful
merchandising functionality puts control into the retailers' hands with
unlimited categories and hierarchies possible for assortment and replenishment
to best meet customer demand accurately and efficiently.
Retailers worldwide, including
AkzoNobel Decorative Paints, Ashley Furniture Industries, DavidsTea., Kwit-Fit
Nederland Groep B.V., Malabar Gold, Mattress Firm, P.F. Chang's China Bistro
Inc., Simon Pearce and Turisme de Barcelona, have chosen Microsoft Dynamics AX
for Retail during the past year.
Global partners are also a core part of the retail business solution.
"Enterprise customers require core
retail data and advanced tools to leverage and create value through analytics,"
said Janet Hoffmann, managing director of Accenture's Retail practice.
"Accenture, in close collaboration with global Microsoft specialists Avanade, is
developing and delivering solutions built on Microsoft Dynamics AX 2012 for
Retail, which enable clients to connect better with their customers." "Today's
retail paradigm puts increased pressure on retailers to build lasting customer
loyalty by keeping up with fast-moving trends and exceeding shopper
expectations," said Michael Griffiths, global product director of retail,
Microsoft Business Solutions. "Microsoft is all in when it comes to retail --
from our stores and consumer devices to the customers already running Microsoft
Dynamics AX for Retail in more than 30 countries. We are taking that investment
to the next level with Microsoft Dynamics AX 2012 for Retail." Microsoft
Dynamics AX 2012 for Retail will be available in more than 25 countries starting
Feb. 1, 2012. Retailers interested in learning more about Microsoft Dynamics
solutions for the retail industry can visit
http://www.microsoft.com/en-us/dynamics/erp-ax-retail.aspx.
The Microsoft Dynamics ERP team is on Twitter at @MSFTDynamicsERP and at the
hashtag #MSDYNERP, as well as on Facebook, YouTube and The Edge Blog.
About Microsoft Dynamics Microsoft Dynamics CRM and ERP solutions empower your
people to be more productive and your systems to last longer and scale as your
business grows, while enabling you to derive the insights necessary to respond
quickly in an ever-changing world of business.
About Microsoft Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide
leader in software, services and solutions that help people and businesses
realize their full potential.
SOURCE Microsoft Corp.
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